Sign up to our database + receive 10% off your first order. A unique code will be emailed to you. PLEASE NOTE: The 2018 Diaries are sold out and will not be re-stocked.

An Organised Life with... Lana Hopkins from Mon Purse

Absolute power-woman Lana Hopkins is the tenth inspiring individual I'm excited to feature for 'An Organised Life With...'

I chatted to Lana, founder of cult brand Mon Purse, to find out how it all began, what her biggest piece of advice would be and, of course, how she stays so organised...



How it all began…

Mon Purse began in an unsuccessful search for a handbag at the Bondi Beach Westfield mall led to an hour creating a Build-a-Bear. While sitting in my car afterward, I realised those two activities were not mutually exclusive. 

I realised that I simply spent far too many hours pounding the pavement, looking for the perfect handbag. I wanted to solve this personal problem - the ability to have the perfect handbag, with the leather, hardware, lining and size that I wanted, to suit my personal style. I wanted it to smell, feel and look premium and luxurious (made in Europe) without the astronomical price tag. And I wanted the unforgettable experience of actually designing my perfect bag online. People create their own custom Nike shoes, and fashionable women around the world to design their own premium women's shoes, there simply had to be a way to create high quality, luxury and bespoke handbags.

I had a vision... to create an elegant, state of the art bag builder, and then follow this up with high quality, customisable and bespoke creations, delivered to your door. So, during 2014, I travelled the world looking for the best tanneries and ateliers, we hand selected quality leathers and raw materials, and employed incredibly skilled craftsmen. I also found some great software engineers to turn our vision into reality. 

Biggest pinch me moment…

  • We launched in beta (online) in October 2014 and have only been truly trading for less than one and a half years, during this time we managed to open our Paddington flagship store, signed an exclusive deal with MYER (we currently have 5 concessions Australia wide, with more to come in 2017). 

  • Partnered with two of the most prestigious department stores in the world, Selfridges and Bloomingdales. 

  • From 17 million design combinations on our bag builder to 6 billion and growing. 

Biggest lesson I’ve learnt along the way…

Focus on one thing at a time and always back yourself. 

I’m inspired by…

My incredible team, my supportive husband James, my COO Andrew Shub, business advisors, mentors and family. 

Biggest piece of advice…

When it gets too hard, just keep going because that is when breakthroughs tend to happen. Impossible is nothing. 

Organised to me means….

  • Google Calendar
  • Being prepared and always one step ahead. 

The top 3 ways I organise my life are…

Google Calendar, Google drive and my notebook 

I can’t leave the house without…

My phone. 

At the moment you’ll find the below on my desk…

My notebook, laptop, always fresh flowers, bottle of water, green apple. 

My workspace style is…

Clean and organised with creative inspiration.

First thing I do when I get to the office is…

Greet my entire office, read through emails and catch up on global business news, then prepare for my first meetings of the day.


Instagram Here / Website Here 


Screen Shot 2017-01-30 at 7.57.56 pm.png
Screen Shot 2017-01-30 at 7.50.12 pm.png
Screen Shot 2017-01-30 at 7.49.34 pm.png
Screen Shot 2017-01-30 at 7.55.10 pm.png

← Previous
These successful women share their morning routines at the office with An Organised Life…
Next →

Leave a comment

Please note, comments must be approved before they are published